Unwrapping the Magic: The CGI Yetis Behind 'Wrapped in Heat'

Dive into a world where magic meets mastery! The recent "Wrapped in Heat" Holiday Campaign has captivated audiences with its stunning custom CGI Yetis embarking on an epic adventure through enchanting, icy landscapes.

This incredible visual spectacle is a testament to the cutting-edge artistry and collaborative genius in the visual effects industry.

Bringing these mythical creatures to life required a meticulous blend of:

• Intricate 3D Character Modelling & Animation: Crafting unique personalities and realistic movements.
• Detailed Environment Modelling: Building immersive, magical worlds from scratch.
• Advanced VFX Compositing: Seamlessly integrating CG elements with live-action footage.
• Dynamic Simulations: Creating lifelike snow, particles, and realistic cloth for added depth.

It's a brilliant showcase of how technical skill and creative vision converge to produce truly unforgettable experiences. A huge round of applause for the teams who brought this frosty fantasy to our screens!